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Privacy Policy

Personal data (usually referred to just as “data” below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.

Gemäß Art. 4 Ziffer 1. of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as the “GDPR”), “processing” refers to any operation or set of operations such as collection, recording, organization, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment, or combination, restriction, erasure, or destruction performed on personal data, whether by automated means or not.

The following privacy policy is intended to inform you in particular about the type, scope, purpose, duration, and legal basis for the processing of personal data, insofar as we decide either alone or jointly with others on the purposes and means of processing. We also inform you below about the third-party components we use for optimization purposes and to increase the quality of use, insofar as third parties process data under their own responsibility as a result.

Our privacy policy is structured as follows:

I. Information about us as data controllers
II. Rights of users and data subjects
III. Information on data processing

I. Information about us as controllers of your data

The party responsible for this website (the “controller”) for purposes of data protection law is:

Arthur Krause
Hauptstrasse 83
4102 Binningen
Schweiz

Telephone: +41 76 422 64 07
Email: mail@arthurkrause.com

The controller’s data protection officer is:

Arthur Krause

Telephone: +41 76 422 64 07
Email: mail@arthurkrause.com

II. The rights of users and data subjects

With regard to the data processing to be described in more detail below, users and data subjects have the right

  • to confirmation of whether data concerning them is being processed, information about the data being processed, further information about the nature of the data processing, and copies of the data (cf. also Art. 15 GDPR);
  • to correct or complete incorrect or incomplete data (cf. also Art. 16 GDPR);
  • to the immediate deletion of data concerning them (cf. also Art. 17 GDPR), or, alternatively, if further processing is necessary as stipulated in Art. 17 Para. 3 GDPR, to restrict said processing per Art. 18 GDPR;
  • to receive copies of the data concerning them and/or provided by them and to have the same transmitted to other providers/controllers (cf. also Art. 20 GDPR);
  • to file complaints with the supervisory authority if they believe that data concerning them is being processed by the controller in breach of data protection provisions (see also Art. 77 GDPR).

In addition, the controller is obliged to inform all recipients to whom it discloses data of any such corrections, deletions, or restrictions placed on processing the same per Art. 16, 17 Para. 1, 18 GDPR. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Nevertheless, users have a right to information about these recipients.

Likewise, under Art. 21 GDPR, users and data subjects have the right to object to the controller’s future processing of their data pursuant to Art. 6 Para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.

III. Information about the data processing

Your data processed when using our website will be deleted or blocked as soon as the purpose for its storage ceases to apply, provided the deletion of the same is not in breach of any statutory storage obligations or unless otherwise stipulated below.

Contact inquiries / Contact option

If you contact us via email or the contact form, the data you provide will be used for the purpose of processing your request. We must have this data in order to process and answer your inquiry; otherwise, we will not be able to answer it in full or at all.

Rechtsgrundlage für diese Verarbeitung ist Art. 6 Abs. 1 lit. b) DSGVO.

Your data will be deleted once we have fully answered your inquiry and there is no further legal obligation to store your data, such as if an order or contract resulted therefrom.

Instagram

To advertise our products and services as well as to communicate with interested parties or customers, we have a presence on the Instagram platform.

On this social media platform, we are jointly responsible with Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

The data protection officer of Instagram can be reached via this contact form:

https://www.facebook.com/help/contact/540977946302970

We have defined the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, which sets out the reciprocal obligations, is available at the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the processing of the resulting and subsequently disclosed personal data is Art. 6 Para. 1 lit. f GDPR. Our legitimate interest lies in the analysis, communication, sales, and promotion of our products and services.

The legal basis may also be the user’s consent pursuant to Art. 6 Para. 1 lit. a GDPR granted to the platform operator. In accordance with Art. 7 Para. 3 GDPR, the user may revoke this consent at any time with future effect by notifying the platform operator.

When accessing our online presence on the Instagram platform, Meta Platforms Ireland Limited as the operator of the platform in the EU will process your data (e.g. personal information, IP address, etc.).

This data of the user is used for statistical information on the use of our company presence on Instagram. Meta Platforms Ireland Limited uses this data for market research and advertising purposes as well as for the creation of user profiles. Based on these profiles, Meta Platforms Ireland Limited can provide advertising both within and outside of Instagram based on your interests. If you are logged into Instagram at the time you access our site, Meta Platforms Ireland Limited will also link this data to your user account.

If you contact us via Instagram, the personal data you provide at that time will be used to process the request. We will delete this data once we have completely responded to your query, unless there are legal obligations to retain the data, such as for subsequent fulfillment of contracts.

Meta Platforms Ireland Limited might also set cookies when processing your data.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your browser. Cookies that have already been saved can be deleted at any time. The instructions to do this depend on the browser and system being used. For Flash cookies, the processing cannot be prevented by the settings in your browser, but instead by making the appropriate settings in your Flash player. If you prevent or restrict the installation of cookies, not all of the functions of Instagram may be fully usable.

Details on the processing activities, their suppression, and the deletion of the data processed by Instagram can be found in its privacy policy:

https://help.instagram.com/519522125107875

It cannot be excluded that the processing by Meta Platforms Ireland Limited will also take place in the United States by Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025.

LinkedIn

We maintain an online presence on LinkedIn to present our company and our services and to communicate with customers and prospects. LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.

We would like to point out that this might cause user data to be processed outside the European Union, particularly in the United States. This may increase risks for users that, for example, may make subsequent access to the user data more difficult. We also do not have access to this user data. Access is only available to LinkedIn.

The LinkedIn privacy policy can be found here:

https://www.linkedin.com/legal/privacy-policy

Google Analytics

We use Google Analytics on our website, a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google.”

Google Analytics helps us analyse website usage and measure the effectiveness of our marketing campaigns. The legal basis for this is Art. 6 Para. 1 lit. a GDPR. The user can revoke consent to the use of Google Analytics in accordance with Art. 7 Para. 3 GDPR at any time for the future via the “Cookie Settings” on our website.

Information such as time, location and frequency of website visits as well as interactions with the website (e.g. click paths, ads seen/clicked, clicks on links) including the user’s IP address are transferred to a Google server in the USA and stored there for a maximum of 2 months.

Google LLC is part of the “Data Privacy Framework,” for which the EU Commission has issued an adequacy decision in accordance with Art. 45 GDPR:

https://www.dataprivacyframework.gov/list

Google also records “demographic characteristics” and can create statistics that allow statements to be made about the age, gender and interests of site visitors. This is done through the automated analysis of advertising and information from third parties.

If the user has activated personalised ads in their Google account and agrees to Google Analytics, Google can analyse usage behaviour across devices – that is, across all devices that the user has linked to their Google account. Google creates models for cross-device conversions; only anonymous statistics are sent to us, no personal data.

If the user wishes to deactivate this cross-device analysis, he or she can deactivate the “Personalised Advertising” function in the settings of his or her Google account using the following link:

https://support.google.com/ads/answer/2662922?hl=de

We use Google Analytics with an anonymisation function. As a result, Google will shorten the user’s IP address within the EU member states or in other contracting states to the EEA Agreement.

Google uses the data collected to evaluate the user’s visit to the website and to compile reports on website activities for us. The data are also used to provide other services related to website and internet usage. Google may transfer this information to third parties where required by law, or where such third parties process the data on Google’s behalf.

According to Google’s own statements, the user’s IP address will not be linked with other data from Google under any circumstances. Further information and options to prevent data usage by Google can be found here:

https://www.google.com/intl/de/policies/privacy/partners

If the user does not agree with the data collection, they can also prevent it by installing the browser add-on to deactivate Google Analytics.

Muster-Datenschutzerklärung der Anwaltskanzlei Weiß & Partner